Traditional finance is finally making its move into crypto. After years of hesitation, 2025 emerged as the turning point where major players actually committed.
We're seeing the shift happen right now. Western Union, Visa, JPMorgan, BlackRock—these aren't startups experimenting in the margins. They're integrating blockchain infrastructure directly into their platforms. What makes this different is scale. These incumbents bring distribution networks, brand recognition, and customer trust that crypto-native projects are still building from scratch.
The advantage is clear: they can leverage existing infrastructure and relationships to push blockchain adoption at a pace the industry has never experienced before. This isn't just another bullish narrative—it's the mechanics of legacy finance colliding with decentralized technology. When you combine institutional credibility with blockchain efficiency, the growth potential becomes genuinely massive.
This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.
14 Likes
Reward
14
8
Repost
Share
Comment
0/400
ImpermanentPhilosopher
· 7h ago
Wait, is JPMorgan really going all in? Or is this just marketing before another round of profit-taking?
View OriginalReply0
GasFeeSobber
· 23h ago
Wait, are JPM and these guys really serious about building a chain? It feels like I've heard "wolf" too many times.
But honestly, if these big institutions really invest money, retail investors might have a chance to catch a wave.
BlackRock is already pushing the market up, let alone four of them together?
Is this not just hype this time? Why do I still feel a bit anxious?
Alright, sisters, should we get on board now or wait and see?
View OriginalReply0
consensus_failure
· 23h ago
Well... traditional finance is only now trying to jump in, so it's a bit late.
View OriginalReply0
failed_dev_successful_ape
· 23h ago
Wait, did JPMorgan really go all in? It seemed like they were just talking big before.
View OriginalReply0
TokenomicsTherapist
· 23h ago
By the way, are those old guys in traditional finance finally coming? Is it true...
Wait, JPMorgan and those guys have been FUDing us all along, and now they're trying to jump on the bandwagon?
In doubt... but we have to admit that scale can indeed change the game.
But don't hype it up too much; history shows that big institutions' promises are often just in PowerPoint slides.
View OriginalReply0
ZKProofster
· 23h ago
ngl, "actually committed" is doing a lot of heavy lifting here... these institutions integrating blockchain doesn't automatically mean they're building trustless systems. they're just adding crypto rails to existing centralized infrastructure. still requires faith in the intermediary, which defeats half the point technically speaking.
Reply0
StablecoinSkeptic
· 23h ago
Traditional finance, just go ahead and enter, but don't forget whether they are coming in to harvest profits or genuinely embrace decentralization...
JPMorgan's approach is still the same old story; the trust crisis hasn't been resolved yet.
So what if they have a large scale? Centralized power still plays the game.
I've seen BlackRock's tactics too many times; is this time really different?
Speaking of which, with big institutions rushing in en masse, are the opportunities for small retail investors increased or decreased?
View OriginalReply0
HodlOrRegret
· 23h ago
Wait, is JPMorgan really going all in? This might just be another marketing stunt...
---
The entry of big institutions definitely changes the game, but risks are also coming.
---
Basically, traditional finance only now sees the money and is just now thinking about blockchain.
---
BlackRock is moving too, what are retail investors still hesitating for...
---
Institutional endorsement + on-chain efficiency, this combination is indeed terrifying.
---
The key is whether they will truly open up or just release a crippled version again.
---
2025 is the year of power transfer; whoever bets right will make a fortune.
---
Western Union is coming too? Feels a bit late, bro.
---
This time is different, really different... finally waited for this moment.
---
Mass adoption means lower barriers; ordinary people finally have a chance.
Traditional finance is finally making its move into crypto. After years of hesitation, 2025 emerged as the turning point where major players actually committed.
We're seeing the shift happen right now. Western Union, Visa, JPMorgan, BlackRock—these aren't startups experimenting in the margins. They're integrating blockchain infrastructure directly into their platforms. What makes this different is scale. These incumbents bring distribution networks, brand recognition, and customer trust that crypto-native projects are still building from scratch.
The advantage is clear: they can leverage existing infrastructure and relationships to push blockchain adoption at a pace the industry has never experienced before. This isn't just another bullish narrative—it's the mechanics of legacy finance colliding with decentralized technology. When you combine institutional credibility with blockchain efficiency, the growth potential becomes genuinely massive.