Crypto lending platform Nexo announces a 4-year sponsorship agreement with the Audi Revolut F1 team, becoming the team's first official digital asset sponsor. Sources say the deal is worth tens of millions of dollars. Under the agreement, Nexo will gain brand exposure in key areas such as the team's car livery, driver helmets, and pit crew uniforms. A month earlier, Nexo had also entered into a multi-year sponsorship partnership with the Australian Open. Cryptocurrency exchanges' sports sponsorship investments for the 2024-2025 season total $568 million, with football still dominating, accounting for nearly 60% of all new sponsorships. (CoinDesk)