$1.28 Billion. 11 Consecutive Weeks. Still Not Stopping.

#MicroStrategyAddsBTCFor1.28B · March 9, 2026
The market is deep in fear.
Fear & Greed at 12. BTC stuck in the $66,000-$68,000 band. Geopolitical pressure continuing. ETF outflows present. Social media anxious.
And at exactly this point — Strategy, formerly known as MicroStrategy — bought $1.28 billion worth of Bitcoin.
In one week.
The Numbers
Between March 2-8, Strategy purchased 17,994 BTC at an average price of $70,946. With this purchase, the company's total Bitcoin holdings reached 738,731 BTC. Total cost: $56.04 billion. Average purchase price: $75,862. (Gate)
This is the 102nd purchase and the 11th consecutive weekly buy in 2026. Strategy holds approximately 3.4% of global BTC supply — uncontested first place in the institutional world. (Gate)
The Funding Model
The purchase was largely financed through equity sales. Strategy raised $900 million in net proceeds from Class A common stock sales. An additional $377 million was raised from 3.7 million shares of Stretch preferred stock. (Gate.com)
And it isn't over.
The company has $6.7 billion available capacity for MSTR shares, $20.3 billion for Strike preferred stock, and $3.2 billion for the Stretch series. (Gate.com)
More than $30 billion in potential buying capacity still active.
Currently Underwater. Doesn't Care.
BTC is around $68,000 right now. Strategy's average cost: $75,862.
At current market value, the portfolio sits at approximately $47-48 billion — a paper loss is present. (Gate)
But Strategy isn't selling.
On the contrary — right in the middle of the paper loss, in the market's most fearful week, it bought $1.28 billion more.
This isn't a mistake. This is a thesis.
What Is the Thesis?
Michael Saylor has been saying the same thing since 2020:
Bitcoin is the best reserve asset. The dollar loses value. Bitcoin gains value. The fiat system is fragile. Bitcoin with its limited supply is the strongest protection against this fragility.
In line with this thesis, Strategy continues to view Bitcoin as the best reserve asset and aggressively pursues dip purchases. (Gate)
Right now oil is above $100. Inflation expectations are hardening. The Fed is trapped. Gold is at its all-time high.
Saylor's thesis has never looked stronger.
What Does This Mean for the Market?
Strategy isn't alone.
BlackRock continues pulling BTC into cold storage. ETFs recorded net inflows two consecutive weeks. BitMine is accumulating ETH. Institutional accumulation is gaining momentum at the market's most fearful moment.
On the 3-day chart, Bitcoin formed a death cross for the first time since 2022 — a signal historically associated with 45-52% declines. But in the same environment where extreme fear sentiment, geopolitical tensions, and upcoming CPI data all exist — Strategy buys $1.28 billion. (Gate)
This divergence between institutional money and retail sentiment ended the same way in every major cycle:
Institutions were right.
Historical Context
2020: Strategy made its first BTC purchase. The market watched skeptically.
2021: BTC reached $69,000. Skepticism faded.
2022: BTC collapsed. Everyone said Strategy would go bankrupt.
2023: BTC recovered. Strategy survived.
2024: BTC made a new all-time high. Strategy won.
2025: Purchases accelerated.
2026: 738,731 BTC. $1.28 billion more. No intention of stopping.
Against everyone who said "this time is different" — Saylor gave the same answer every time: he bought more BTC.
Note for the Trader
Strategy's purchase says two things.
First: the largest institutional BTC buyer made a purchase in the market's most fearful week. This isn't courage — it's an accumulation strategy. Institutional smart money tracks the thesis, not the price.
Second: over $30 billion in available buying capacity remains. Strategy can enter the market whenever it wants. This information alone is a support mechanism.
The market is in fear. But the biggest buyer isn't selling.
If both of these things are simultaneously true — think about what that means.
📊 March 9, 2026 · Strategy Data
BTC Purchased: 17,994
Amount Spent: $1.28 Billion
Average Purchase Price: $70,946
Total BTC: 738,731
Total Cost: $56.04 Billion
Overall Average Cost: $75,862
Remaining Buying Capacity: $30+ Billion
Consecutive Weekly Purchases: 11
Total Purchase Count: 102
BTC Supply Percentage: ~3.4%
#MicroStrategyAddsBTCFor1.28B