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The Dilemma of Platform Algorithm Trade-offs: The Crisis of Digital Property Rights for Creators and Users
【Blockchain Rhythm】 Recently, an industry veteran pointed out a common dilemma faced by content platforms today.
Most platforms are swinging between two goals: on one hand, to maximize user engagement time; on the other, to maintain authentic connections between creators and fans. As a result, platforms tend to favor the former, which comes at the cost of diminishing creators’ content reach. Users also fail to receive consistent updates from the accounts they follow, making the overall experience increasingly uncontrollable.
This shift is especially evident in niche sectors like the Crypto community. These small but tightly-knit communities originally relied on platform-driven information flow to sustain themselves, but now they are gradually being segmented by algorithms.
More worth pondering is that this observer believes that the future will foster widespread discussions around “digital property rights.” The key demands will focus on three aspects: first, transparency of algorithm mechanisms—users have the right to know why content is recommended or hidden; second, creators’ reach rights—builders should have stable ways to connect with their followers; third, users’ choice rights—people should have the right to receive content from accounts they genuinely follow, rather than being forcibly pushed content.
These demands reflect a new understanding within the Web3 community about balancing platform power—when centralized algorithms begin to weaken community cohesion, redefining the digital rights of users and creators becomes an urgent task.