Daktronics targets courtside engagement with new stanchion display pitch

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Daktronics is promoting its new stanchion displays for basketball hoop supports, aiming to enhance brand visibility during high-stakes moments in sports. The company suggests these displays offer a dynamic advertising opportunity when fan engagement is highest, especially during critical game plays like buzzer-beaters. This initiative aligns with the growing trend of leveraging prominent placements in live sports events for advertising.

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