I used to bring newcomers into the space, and the most common mistake isn't not knowing how to buy coins, but a single sentence:
“I’ve already funded my account, why is it still so complicated?”
Getting a newcomer to complete a “normal operation” is actually like a level in a game:
Money comes out of the exchange, and you need to find a reliable “bodyguard” to watch over it (security)
Entering the market requires enough funds, liquidity that can be moved (capital)
At each step, you need to check the price, slippage, fees, and deposit time (data)
You also need an entry point: wallets, fiat chan
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